A California
organization is spending millions of dollars on a television
advertising campaign, hoping to open “hearts and
minds” to same-sex marriage, according
to The Sacramento Bee.
The
60-second advertisement, coordinated by Equality California,
will begin to air Thursday in Sacramento, Los Angeles, San
Francisco, San Diego, and Palm Springs. The
advertisement shows a traditional wedding ceremony,
with a flower girl, a groom, and a large crowd. A guest
trips the bride as she marches down the aisle, and
text appears on the screen: “What if you
couldn’t marry the person you loved?”
A California
organization is spending millions of dollars on a television
advertising campaign, hoping to open “hearts and
minds” to same-sex marriage, according
to The Sacramento Bee.
The 60-second
advertisement, coordinated by Equality California, will
begin to air Thursday in Sacramento, Los Angeles, San
Francisco, San Diego, and Palm Springs. The
advertisement shows a traditional wedding ceremony,
with a flower girl, a groom, and a large crowd. A guest
trips the bride as she marches down the aisle, and
text appears on the screen: “What if you
couldn’t marry the person you
loved?”
“The long
term goal is to have the majority of Californians support
the freedom to marry -- to change the climate
here,” Geoff Kors, executive director of
Equality California, told the Bee.
To complement the
advertising campaign, volunteers will reportedly hold
house parties, canvass neighborhoods, and give
speeches.
The legislation
to allow same-sex marriage in California rests with Gov.
Arnold Schwarzenegger, who has said he will veto it, as he
did with a similar bill two years ago.
Couples who
register as domestic partners in California receive almost
every right guaranteed to spouses, but the state’s
domestic partnerships are not universally recognized
in other parts of the United States, and domestic
partners are not eligible for veterans' and Social Security
benefits. (The Advocate)
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