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Ron Burkle Wrangles Hollywood to Raise $3.9 Million for No on 8

Big names and deep pockets were out Tuesday night at Ron Burkle’s Green Acres Estate in Beverly Hills. The straight billionaire and former owner of the Ralphs supermarket chain opened his home to a gala fund-raiser for No on Proposition 8. With Melissa Etheridge and Mary J. Blige headlining and a host committee including producer Bruce Cohen (Milk), San Francisco mayor Gavin Newsom, and Kate Capshaw and Steven Spielberg, the event, with tickets starting at $500, was sold out.


Big names and deep pockets were out Tuesday night at Ron Burkle’s Green Acres Estate in Beverly Hills. The straight billionaire and former owner of the Ralphs supermarket chain opened his home to a gala fund-raiser for No on Proposition 8, the ballot measure that would amend California's constitution to rescind same-sex marriage rights. With Melissa Etheridge and Mary J. Blige headlining and a host committee including producer Bruce Cohen (Milk), San Francisco mayor Gavin Newsom, and Kate Capshaw and Steven Spielberg, the event, with tickets starting at $500, was sold out.

The big donors had a private dinner for 75 people at 6:30 with Barbra Streisand in attendance. Guests then streamed into the back of Burkle’s estate, where ticket holders sipped Kendall Jackson wine and beer and sampled a buffet of sweets.

In attendance were a who’s who of the entertainment industry. Celebrity publicist to Ellen DeGeneres Kelly Bush attended with her wife, Linda, along with director Adam Shankman (Hairspray); Alan Poul (creator of Swingtown); Dan Jinks and his partner, Matt Whitney; Regent CEO Paul Colichman and his partner, David; and celebrity manager Jason Weinberg even brought Jared Leto as his guest.

Midway through the evening, Gavin Newsom took the stage to speak. Looking and speaking like the presidential candidate he could one day become, he rallied the crowd before introducing Melissa Etheridge.

MELISSA ETHERIDGE X390 (BECKY SAPP--RESTRICTED) | ADVOCATE.COM
Melissa Etheridge: “Am I ever gonna see my wedding day?”

She spoke like Dylan, if he had a down-home drawl, about a time in the future when her grandchildren would hear stories of when she was not allowed to marry. She opened with “Wedding Bell Blues” by the Fifth Dimension but changed “Bill” to “Jill” in the lyric "Marry me, Bill." The audience screamed when she sang out, “Am I ever gonna see my wedding day?”

She spoke at length between songs, saying marriage is inevitable, because before her performance she had put her kids to bed, after going to the doctor that afternoon to have one of them treated for an ear infection. She told the crowd, “Marriage is in our hearts.”

She talked about how absurd it was that the Mormon Church, from another state, had given millions of dollars to support Prop. 8. She said that was a desperate act that must “really mean that their walls are crumbling.” But she said that doesn’t mean LGBT people and their allies do not need to raise money to fight this initiative. She announced that for $50,000 she would sing any song anyone wanted, even coming to someone’s home. But she got no takers.

Just as she left the stage, Bruce Cohen rushed up to say that he had spoken to one couple who would give $50,000 if she would agree to sing at their wedding in December, to which she graciously agreed.

Next up, Los Angeles Gay and Lesbian Center CEO and No on Prop. 8 strategist Lorri Jean took the stage to talk about the fight's progress. She said opponents of the measure had felt good about everything until two weeks ago when polls put their side several points and at least $15 million behind Yes on 8. In the two weeks since, however, No on 8 has raised $10 million, she said, and the night represented the big push to try to bridge the gap and catch up financially.

At the start of the evening, she said, No on 8 had already raised $3.7 million, and since Burkle had agreed to finance every dollar of the event's cost, all the money raised would be going to the cause.

Mayor Antonio Villaraigosa x390 (Becky Sapp--restricted) | Advocate.com
Los Angeles mayor Antonio Villaraigosa

Los Angeles mayor Antonio Villaraigosa took to the stage and announced the next and last performer of the evening, Mary J. Blige. He said the event was almost sold out the previous Tuesday, but when organizers announced that day that Blige would be joining the bill, the last of the tickets went right away.

A full band and three backup singers began to play until she appeared, sleek in a tailored dress, big dangling diamond earrings, and six-inch stiletto heels and carrying a bejeweled microphone. She started her set with “Real Love,” saying, "Isn’t that what everyone is really looking for?" Next she played “No More Drama,” and when she screamed out the lyrics “I choose to win” the crowd was on its feet and dancing. She was practically in tears as she belted over and over again, “No more, no more, no more drama.”

Next up: a rendition of U2's “One.” Audience members waved their hands back and forth, and couples embraced as she sang lines like, “You act like you never had love, and you want me to go without." Blige closed with her recent hit single “Be Without You,” which, though about a relationship, was a fitting end and felt like a rallying cry to not let this proposition split couples apart.

The emotion stirred by Blige, Etheridge, Newsom, and others was palpable, and as Jean took to the stage one last time to beg for more money, several $25,000 donors raised their hands, including actor David Hyde Pierce.

After a wave of additional contributions, attendees were bid good night and sent back to the chauffeured vans that had brought them up to the estate.

All in all, the event raised $3.9 million to fight the proposition. (Corey Scholibo, The Advocate)

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Reader Comments
  • Name: Sam
    Date posted: 10/23/2008 3:52:00 PM
    Hometown: Santa Ana

    Comment:

    Daniel, those hateful ads on THE WAVE that you speak of are for YES ON 8! We're certainly not going to win the battle if we cannot clearly state which side is ours and which is theirs! Take note all Californian's who will vote on November 4th....Prop 8 will amend the constitution to deny the LBGT community the right to marry. Please, you want to vote No - NOT YES!

  • Name: Daniel David
    Date posted: 10/23/2008 10:55:00 AM
    Hometown: Los Angeles

    Comment:

    THE WAVE (94.7 FM), in Los Angeles, is now running ads opposing Proposition 8. They are running those hateful ads this morning. I'm shocked. Can it get any worse?!?! And here...Dave Koz...is working at 94.7.

  • Name: James
    Date posted: 10/23/2008 1:14:00 AM
    Hometown: Los Angeles

    Comment:

    N. Gozzano is right - all the No on 8 ads have been low-key, quiet affairs. The average household/car environment is noisy, with lots of competition. The volume of any message has to cut over all that to be heard. In addition, there are all the other props. competing for attention. We need loud voiceovers that are confrontational, that will grab attention. And the wicked lies of the "good" Christians need to be confronted head-on. The most recent radio ad is good, but the voiceover is tired & low volume. When the undecided vote was around 9% or so, it made sense to gear commercials for that group. Now it's down to about 6%, and we need to also go after those 'yes' votes that are not firm, and could be persuaded to change. If TV time is too expensive, concentrate on radio & saturate like crazy.

  • Name: n gozzano
    Date posted: 10/23/2008 12:43:00 AM
    Hometown: los angeles

    Comment:

    I've seen the No On 8 spin to supporters that their research shows their ads work; They're talking about focus groups in a closed environment hearing only their message. That tells you nothing about how they compete in the open market. Yes on 8 turned the numbers around dramatically based on simple distortions and smears played over and over again mostly on radio. And if No On 8 doesn't use that same tried and true strategy of simple smears and attacks, to sour middle of the road voters on prop 8 and it's supporters we will lose. Get your heads out of the clouds folks, forget about signs and gotv and websites; simple ugly attack ads mostly on radio is the only way to turn those voters against 8 in the same way they were pushed towards it. The rest is playing around the edges.

  • Name: John
    Date posted: 10/22/2008 10:09:00 PM
    Hometown: Miami

    Comment:

    I think the ads target undecided voters. It's a strategic move. They're the ones who decide the outcome of this, because the majority of voters made up their minds long before the airwaves battle started. The campaign says that research proves these ads work with undecided voters.

  • Name: Dan Poirier
    Date posted: 10/22/2008 9:52:00 PM
    Hometown: Altadena, CA

    Comment:

    I think that "lethargy" is too strong - if you volunteer, you will find that the campaign is working hard to defeat Prop 8. They are methodical about crafting messages that work. I won't vouch for the ads effectiveness, but I believe it's not for lack of trying. A campaign is won just by its leadership. It seems every talented right-wing web designer has designed beautiful misinformation sites for the other side. People are digging deep to contribute, and they are getting their churches mobilized. We do the same, but in CA and nationwide, I think LGBTs were a bit complacent. Two weeks ago, recruiting volunteers, it was hard to involve some LGBTs. I was hearing, "We're winning anyway, right?". Now, there's panic. It's not too late, if we do everything we can to win. Advise and encourage our leadership, volunteer, donate, and get out the vote.

  • Name: n gozzano
    Date posted: 10/22/2008 9:17:00 PM
    Hometown: los angels

    Comment:

    John Smith, I think the problem with what you propose is that nobody has the kind of resources that EcQA has and there's no time to start from scratch. I wasn't familiar with Californians Against Hate. They're great! Their dishonor roll is a gold mine of potential for going on the attack. e.g. Concerned Women for America (Beverly Lahey) alone has a long whaked out history on video that could so be used to taint prop 8. I can't for the life of me understand why No On 8 is on defense when there's such rich potential for tying 8 to everything extreme and ugly that most Californians hate. It's so maddeningly easy but for some bizarre reason they think they need to take the high road. I guess we can feel superior when we lose.

  • Name: John Smith
    Date posted: 10/22/2008 8:41:00 PM
    Hometown: California -- EqCA can become irrelevant on its own

    Comment:

    I don't think it's necessary for us to change EqCA... there are other organizations... we should just move our support to them or perhaps build new ones around those who run the best websites that are doing what n gozzano suggests... the most prominent one is Californians Against Hate.

  • Name: James
    Date posted: 10/22/2008 7:22:00 PM
    Hometown: San Francisco

    Comment:

    n gozzano... I agree, absolutely, 1000%. I am sickened by the pathetic no on 8 campaign. Our ads are weak and ininspired. The campaign could have easilly gotten pro bono advertising and public relations. Where are these stars giving money? Why can't they be featured in on-air ads? Why can't gay families be featured on the ads? That we may lose this right is apalling.

  • Name: LeoOnTheEdge
    Date posted: 10/22/2008 6:58:00 PM
    Hometown: Edgewater, New Jersey

    Comment:

    Bravo to all of those who took part in the "No On 8" fundraiser. We all stand with you in defeating this monstrous effort on the part of the Mormons and the Republican Party. My question is that (heaven forbid) if this passes, will it nullify all the marriages that have taken place up to this point or will they be allowed to legally survive?



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