BY Julie Bolcer
January 28 2010 12:15 PM ET
An ad for gay dating site ManCrunch.com may still be under consideration for airing by CBS during the Super Bowl on February 7.
According to Fox News, “The 30-second spot shows two men excitedly watching the game, before their hands brush as they both reach into a bowl of chips. Suddenly, the two begin making out, much to the shock of a guy sitting close by.”
The merits of that message aside, ManCrunch.com said it believes the network will pass on the ad in the end, but it does not want to “officially ‘reject’ the spot out of fear there may be a backlash from gay advocacy groups,” according to Fox News.
CBS denies that claim, however. The network says the ad, like many others, is still under review.
The potential airing of a gay dating site ad arrives as CBS is under fire for its plan to air a pro-life advocacy ad starring University of Florida quarterback Tim Tebow and his mother during the big game. Under an earlier network policy that has since changed, CBS rejected an ad from the United Church of Christ that focused on tolerance toward LGBT people.
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