On his first time hosting Saturday Night Live, Harry Styles shined as a social media manager who kept accidentally thirsting from his employer Sara Lee's official account.
In the hilarious “Sara Lee” sketch, written by Bowen Yang and Julio Torres, Styles is taken to task for commenting “wreck me daddy” and “destroy me king” on Nick Jonas’ Instagram account.
“I see what happened,” Styles says. “I’ve been mixing up the Sara Lee Instagram account with my personal Instagram account.”
Yang, who also appeared in the sketch as one of Styles’ supervisors, described Styles’ comments on Twitter as “queer nonsense,” with an apology to Sara Lee.
Styles’ other supervisor, played by Cecily Strong, points out that the Sara Lee Instagram account has also been making frequent appearances in the comments of “this random guy with only 200 followers.”
“For him, Sara Lee commented with a few eggplants, water drops, a train, and a ghost emoji,” Yang says.
“And that’s a reference to…” Strong prompts.
“Getting railed to death, yes,” Styles says.
“See, the worst part is this guy didn’t even ‘like’ Sara Lee’s comment, and that’s really bad for the brand,” Yang says.
Strong and Yang then display a few captions posted from the official Sara Lee account. “Feeling really depressed after threesome. What was supposed to be a fantasy ended up more rejection. Must get rid of toxic in community,” reads one, paired with a photo of a pile of Texas toast.
“Sara Lee wrote that at 4 in the morning while he was still on a poppers high,” Styles says, shamefaced.
Yang advises “Sara Lee” to stop having threesomes, but admits to once posting a photo on the way to a harness party at Sara Lee to the company’s brand page.
The actual Sara Lee Bread Instagram account has now been inundated with comments quoting the sketch, as Slate reported. Yang tweeted on Sunday morning that Sara Lee Bread had deleted several of the comments.
"We didn’t know about or participate in the creation of the skit so as you can imagine, waking up to all those comments threw us for a bit of a loop. We didn't delete any comments but did temporarily hide them until we could read through and understand what happened. All comments are now visible and we will be monitoring for any that violate Instagram standards. While the explicit jokes in the skit do not align with Sara Lee Bread’s brand, we know SNL pushes the envelope for laughs and are taking it all in stride," Sara Lee Bread said in an emailed statement to the Advocate on Sunday night.
Styles’ other roles included a grown-up vaudeville newsboy, the human incarnation of Aidy Bryant’s Chihuahua boyfriend Doug, and a chipper Icelandic father-to-be who thinks his pregnant wife is only getting hotter.
Watch a clip below.