"Some penguins are gay, get over it."
This is the text of the banners installed by the ZSL London Zoo at its penguin beach colony in honor of its arctic birds in same-sex relationships, reports the BBC.
The British zoo is home to the famous gay penguin couple Ronnie and Reggie, whose adoption of an abandoned chick made international headlines in 2015. The pair have been together since 2014.
Other same-sex penguin couples at the London Zoo include Nadja and Zimmer and Dev and Martin.
The signage is part of the Get Over It! campaign, created by the United Kingdom's largest LGBTQ organization, Stonewall, in order to fight homophobic, biphobic, and transphobic bullying.
The pro-gay message is also tied to Zoo Nights, a Pride-related program that teaches visitors over 18 about same-sex behavior among animals. It will officially launch July 5. The zoo will also be represented in the London Pride parade July 6.
"We loved Stonewall's campaign and wanted to remind people that same-sex relationships happen across the animal kingdom -- even here in our penguin colony at ZSL London Zoo," the Zoological Society of London, the charity running the facility, said in a statement.
"Zoo Nights Pride Takeover is a great opportunity to celebrate diversity while learning about wildlife."