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T-Post: The World's First Wearable Magazine

T-Post: The World's First Wearable Magazine


The exclusive streetwear brand from Sweden offers a new way to read a magazine.

A Swedish company is proving that print is still fashionable. T-Post is the world's first wearable magazine. The streetwear brand was founded in 2004, and today features fashions actively influenced by current events, combining street style with news and pop culture stories.

Every month, T-Post writers choose a timely topic to report on through a magazine article. The story is then printed on the inside of the t-shirt, while an artist designs a graphic interpretation of the story to appear on the outside of the shirt. The March issue focuses on today's Millenials in an article titled "The Mute Generation," featuring a defiant design by Giuliano Garonzi.

Each unique "T-shirt Issue" is made in a limited edition and released through a strictly monitored, exclusive subscription service. T-Post only prints enough copies for their subscribers, and past issues are not available. Each issue costs EUR33 (approximately $42 USD), and ships around the world. Subscribers will receive one t-shirt per month.

T-Post can also be found in a handful of select retail stores like Reed Space in New York, Colette in Paris, and Caliroots in Stockholm. Check out the latest issue here.

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