Aug Sept 2016
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Taiwan McDonald's Coming-Out Ad Goes Viral

McCafé

Taiwan McDonald's, which is branded as McCafé in the Asian nation, has released a stirring new ad about coming out.

The clip, shared Friday on the fast-food chain's YouTube account, depicts a gay youth coming out to his father.

In the scene, the young man writes "I like boys" on the side of a McCafé cup. Initially, his father leaves the table. But then he returns and writes above his son's original message. The modified text reads, "I accept that you like boys."

Nearly 1 million people have viewed the commercial since its posting. The majority of reactions have been positive, with over 4,500 "likes" versus 190 "dislikes" on YouTube. 

However, Taiwan Family is not pleased with the ad. The antigay group is calling for parents to boycott McDonald's. "I feel corrupted even using their washroom," read a statement from the organization, according to the Hong Kong Free Press.

Regarding LGBT rights, Taiwan is one of the most progressive nations in Asia. Although same-sex marriage is not yet legal in Taiwan, a recent poll showed 71 percent of the country's residents support it.

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