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Ranking the Christian Right's 9 Favorite Companies

Trudy Ring
05/10/16
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Targeting the Faith-Based Consumer

Targeting the Faith-Based Consumer

After Target announced its policy of allowing transgender customers and employees to use their restroom of choice, a cry went up from the religious right, based on the debunked argument that such policies enable sexual predators to assault women and children. The announcement was a reaction to North Carolina's House Bill 2, which prevents trans people from using the restrooms and other facilities that match their gender identity, when these facilities are located in government buildings — so Target's policy doesn't violate the law, but it is a public stand against HB 2's underlying assumptions. In the wake of Target's announcement, a group called Faith Driven Consumer, which purports to represent "Christians who choose to live out our faith in every arena of life — including the marketplace," put together a list of retailers that it suggests its followers patronize instead of Target. But are these companies anti-LGBT? Well, not all of them. Click through the next pages for an analysis. 

Photo: Shutterstock

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Trudy Ring

Trudy Ring is The Advocate’s senior politics editor and copy chief. She has been a reporter and editor for daily newspapers and LGBTQ+ weeklies/monthlies, trade magazines, and reference books. She is a political junkie who thinks even the wonkiest details are fascinating, and she always loves to see political candidates who are groundbreaking in some way. She enjoys writing about other topics as well, including religion (she’s interested in what people believe and why), literature, theater, and film. Trudy is a proud “old movie weirdo” and loves the Hollywood films of the 1930s and ’40s above all others. Other interests include classic rock music (Bruce Springsteen rules!) and history. Oh, and she was a Jeopardy! contestant back in 1998 and won two games. Not up there with Amy Schneider, but Trudy still takes pride in this achievement.
Trudy Ring is The Advocate’s senior politics editor and copy chief. She has been a reporter and editor for daily newspapers and LGBTQ+ weeklies/monthlies, trade magazines, and reference books. She is a political junkie who thinks even the wonkiest details are fascinating, and she always loves to see political candidates who are groundbreaking in some way. She enjoys writing about other topics as well, including religion (she’s interested in what people believe and why), literature, theater, and film. Trudy is a proud “old movie weirdo” and loves the Hollywood films of the 1930s and ’40s above all others. Other interests include classic rock music (Bruce Springsteen rules!) and history. Oh, and she was a Jeopardy! contestant back in 1998 and won two games. Not up there with Amy Schneider, but Trudy still takes pride in this achievement.
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