ABC has ordered a
full season of its comedy-drama Ugly Betty, the
most-watched new series this season with an average of
14.8 million viewers.
While it has
slipped a bit from its stellar premiere three weeks ago,
Betty still ranks as a solid second to CBS's
Survivor in the 8 p.m. Thursday slot among total
viewers and adults 18 to 49, delivering ABC's best numbers
in the hour with scripted programming in 13 years.
Based on popular
telenovela Yo Soy Betty La Fea, Betty
stars America Ferrera as a sweet, intelligent
assistant to the editor of a fashion magazine whose
unglamorous look makes for an easy target in the superficial
fashion world. The order for nine episodes brings the
total order for the show to 22.
struggling rookie comedies 'Til Death and
Happy Hour, which run against Betty,
have received orders for three additional scripts.
'Til Death is back in production following an
extended hiatus prompted by star Brad Garrett's reported
unhappiness with a script.
Happy Hour emerged as a possible first casualty
of the 2006-2007 season when it was pulled off the
schedule last month two weeks before its scheduled
preemption for the network's postseason baseball
coverage. But then early this month, Fox said that the
sitcom would return post-baseball in its original 8:30 p.m.
Thursday slot, following 'Til Death. (Reuters)