The Global
Business Coalition on HIV/AIDS, Tuberculosis, and Malaria
announced Wednesday that it will recognize Viacom with its
Leadership Award for Business Excellence at its June 9
annual celebration.
The GBC is an
organization of more than 220 companies united to keep the
fight against HIV/AIDS, tuberculosis, and malaria a global
priority.
Viacom is being
honored for its more than 25 years of helping to raise
awareness about HIV/AIDS through its brands BET Networks,
MTV Networks, and Paramount Pictures.
The award will be
presented to Sumner M. Redstone, Viacom's founder and
executive chairman, at the GBC's annual dinner in New York.
"Over the years
Viacom has utilized its unparalleled media platforms
to reach millions of at-risk people with critical health
education messages," said John Tedstrom, executive
director of GBC. "Their initiatives set the
standard for others to achieve. Global leaders
like Viacom possess the skills, resources, and
influence to achieve otherwise inconceivable
outcomes. We need many, many more to make their
own contribution." (The Advocate)