Madonna Opening Gym Chain

Madonna wants to pump you up -- the superstar is opening up a chain of gyms, with the first opening November 29 in Mexico City.

The Hard Candy Fitness Centers are meant to leverage Madonna's long interest in fitness and yoga. Madonna will attend the opening of the Mexico City gym, located in the Bosques de las Lomas neighborhood.

Madonna's partners in the venture include her manager, Guy Oseary, and the investment company New Evolution Ventures.

"Our goal is to create an environment inspired by Madonna's vision and high standards of what the ideal gym would be. Hard Candy Fitness will be a reflection of Madonna's point of view and will reflect her input on every detail including music space, light and other design cues. Madonna's touch will be everywhere." NEV Chairman Mark Mastrov said in a press release.

It's unclear where the next Hard Candy Fitness Center will open.