CONTACTStaffCAREER OPPORTUNITIESADVERTISE WITH USPRIVACY POLICYPRIVACY PREFERENCESTERMS OF USELEGAL NOTICE
© 2024 Pride Publishing Inc.
All Rights reserved
All Rights reserved
By continuing to use our site, you agree to our Private Policy and Terms of Use.
To address the recent rise in rates of sexually transmitted diseases among Brits 18 to 24 years old, the government has launched a multi-platform ad campaign. The ads depict young people in their underwear with signs that read, for example, "I've got gonorrhea." A box with the words "Condom Essential Wear" is designed to look like a fashion label. The ads are meant to highlight the fact that people with STDs cannot be identified by looking at them.
In England, rates of STDs among young people have increased since the 1990s, with one in nine sexually active people now infected with chlamydia. In July, the Health Protection Agency revealed that the overall rate of infection increased by 3% between 2004 and 2005.
The awareness campaign, which was launched in 2004 as a three-year initiative by the British government, has a budget of $95.5 million (U.S.).
Public health minister Caroline Flint said she would not confirm whether the government planned to spend the full budget, noting that the "Condom Essential Wear" campaign cost 4 million pounds alone.
"The aim of this campaign is to make carrying and using a condom among this age group as familiar as carrying a mobile phone, lipstick, or putting on a seat belt," Flint said to the Associated Foreign Press. "This is not about encouraging promiscuity but about saying to those who are already sexually active: Sex without a condom is seriously risky, so always use one." (The Advocate)
Want more breaking equality news & trending entertainment stories?
Check out our NEW 24/7 streaming service: the Advocate Channel!
Download the Advocate Channel App for your mobile phone and your favorite streaming device!
From our Sponsors
Most Popular
Meet all 37 of the queer women in this season's WNBA
April 17 2024 11:24 AM
Here are the 15 gayest travel destinations in the world: report
March 26 2024 9:23 AM
21+ steamy photos of Scotland’s finest gay men in Elska Glasgow
February 01 2024 10:07 PM
More Than 50 of Our Favorite LGBTQ+ Moms
May 12 2024 11:44 AM
Conjoined twins Lori Schappell and trans man George Schappell dead at 62
April 27 2024 6:13 PM
Latest Stories
'Devastated:' A six-week abortion ban will go into effect in Iowa next week
July 23 2024 2:28 PM
Four hours, 44,000 Black women, and one Zoom call
July 23 2024 2:17 PM
Record 1.2 million people show out for Cologne’s Pride parade
July 23 2024 10:51 AM
Here's how far-right activist Leonard Leo helped fund Bud Light boycott
July 23 2024 10:27 AM
Elon Musk’s comments about his trans daughter prove why she doesn’t speak to him
July 23 2024 9:16 AM
Nancy Pelosi endorses Kamala Harris for president
July 22 2024 4:07 PM
Charli XCX declares Kamala Harris IS brat & our next President's campaign agrees
July 22 2024 3:08 PM
Pete Buttigieg roasts JD Vance and his gay tech bro billionaire
July 22 2024 1:42 PM