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In a new ad campaign, people are put in uncomfortable situations for five seconds with the big payoff being a new "What The Fudge" Klondike bar.
One of the spots for the "5 Seconds to Glory" campaign features two rugged bikers who have to endure -- begrudgingly -- holding hands with each other. At the end of the five seconds, the two are showered with confetti, women, and the ice cream sandwich.
Watch the ad below:
DON'T MISS THE OUT100 SPECIAL 3 DAY MARATHON STARTING NOVEMBER 24TH!
Journey through the year’s influential Out100 – the most iconic and long-standing celebration of LGBTQ+ icons and allies – in a 1-hour television special spotlighting the LGBTQ+ people shaping the world today.
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