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Giuliana Rancic and Her Son Partner with Abercrombie Kids on Gender Neutral Clothing Line

Giuliana Rancic and Her Son Partner with Abercrombie Kids on Gender Neutral Clothing Line


E! News personality Giuliana Rancic said that Abercrombie Kids allows him to "dress in any color, size, or style he chooses." 

In a move newly announced by Abercrombie, Giuliana Rancic and her son Duke have partnered with the clothing company to release a gender-neutral clothing line for kids. The new exclusive gender-neutral items will be a part of the brand's Everybody Collection, according to People.

The E! News personality Giuliana Rancic is devoted to allowing Duke, 6, to live as his most authentic self, and the new partnership proves that even more.

Rancic has also stated just how much she appreciates the clothing that Abercrombie Kids offers for Duke, allowing him to "dress in any color, size, or style he chooses." She also said that the clothes are "fun and well-made," which is perfect for her playful son.

The mother/son pair first began meeting up at Abercrombie Headquarters in September. The two have been providing their input on new designs, graphics, and styles for the line, according to People.

"We're excited to have both Giuliana and Duke partnering with us on such a special collection that celebrates everybody," Stacia Andersen, Brand President of Abercrombie & Fitch and Abercrombie Kids, said. "We are thrilled to offer some additional pieces made with the talented Giuliana, and are looking forward to sharing it with other customers like Duke in early 2019."

Rancic and Duke are also set to start visiting certain Abercrombie stores to promote the clothing line during the 2018 Holiday Season.

The Summer Everybody Collection is set to hit stores in April 2019.

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