Radar magazine, a fledgling publication about
politics, pop culture, and style backed by New York Daily
News owner Mort Zuckerman, has folded, its
publishers announced Wednesday. Zuckerman and copublisher
Jeffrey Epstein said that "the current economic
environment--primarily reflected in the
magazine's lack of advertising traction--no longer
makes it feasible to continue publishing," according
to a statement released by a Radar spokeswoman.
Radar's roughly 50 staffers were told late
Wednesday afternoon, and a follow-up meeting would be held
on Thursday, spokeswoman Donna Dees said.
openly gay editor in chief, Maer Roshan, said in a
statement that "in just a few short months" Radar and
its Web site broke news and published "groundbreaking
stories." Radar's last issue, "The Scary
Issue," featured 371 of what the magazine dubbed the
most frightening things of the year as well as a piece
by former Advocate and Los Angeles
Times columnist Norah Vincent about her dressing
as a man for 18 months. A book on Vincent's experiences is
due out in January.
A media kit on
Radar's site said its advertising rates were
based on a circulation of 150,000. The magazine said
it targeted 25- to 39-year-old educated professionals.
Roshan said he was in talks with new investors and
hoped to continue operations. Roshan, who previously
worked at New York, Talk, and Interview,
founded Radar in 2003, but the magazine fizzled
without funding. Its current incarnation lasted three
issues, the first in spring 2005. (AP)