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Madonna, make way for Kylie Minogue.
The Australian pop singer is the newest star to join with Swedish fashion retailer Hennes & Mauritz, inspiring a limited swimwear line to debut in mid May, the company said.
Minogue, 38, didn't design the beachwear line but contributed ideas and will appear in ''H&M loves Kylie'' ads.
The '60s-inspired collection is ''all about summer indulgence, effortless chic, and lots of fun!'' Minogue said on her Web site. The line includes blue-green bikinis, scarves, and a slinky silver swimsuit priced at $24.90.
''When we think Australia and glamour, we think Kylie,'' said H&M design head Margareta van den Bosch in a statement.
Minogue, who recently resumed performing after treatment for breast cancer, has hits including ''The Loco-Motion'' and ''Can't Get You Out of My Head.''
She was an underwear model for H&M in 1998, company spokeswoman Lisa Sandberg said Friday.
Madonna co-designed a collection for H&M that went on sale last month. (AP)
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