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As opponents of the embattled Houston Equal Rights Ordinance have gone to the dogs -- unleashing a transphobic campaign marked by misleading ads that falsely portray transgender women as predators -- an online campaign to win passage of HERO has gone to the cats.
Houston HERO Cats is tweeting out messages featuring cute kittens and fabulous felines in various close-up photos, accompanied by targeted messages in support of the the ordinance.
\u201cPlease vote, don't leave it up to others to decide for you. #YesOnProp1 #HERO\u201d— Houston Hero Cats (@Houston Hero Cats) 1446320990
Each picture bears a different theme to highlight the many groups HERO seeks to protect from discrimination in housing, employment, and public accommodation: religious affiliation, race, military status, sex, gender identity, age, national origin, disability, family and pregnancy status, and sexual orientation.
They've got their claws out, too, for those who'd rather just hang out than vote:
\u201cBe a #HERO and vote #YesOnProp1!\u201d— Houston Hero Cats (@Houston Hero Cats) 1446499152
The account's organizers concede on their Twitter "About" page they are not affiliated with any campaign, but they support the Houston Equal Rights Ordinance, which appears on today's ballot in Houston as Proposition 1.
Take a good look at the Houston HERO Cats tweets below:
\u201cThe ordinance protects you from discrimination based on race. Be a #HERO. Vote #YesOnProp1.\u201d— Houston Hero Cats (@Houston Hero Cats) 1446570649
\u201cMake a difference. Be a #HERO. Vote #YesOnProp1. @wkamaubell @ACLUTx\u201d— Houston Hero Cats (@Houston Hero Cats) 1446566452
\u201c#HERO protects you from discrimination based on religion. #INeedAHERO #VoteYESonProp1 #YesOnProp1\u201d— Houston Hero Cats (@Houston Hero Cats) 1446434785
\u201c#HERO protects you from discrimination based on military status. #INeedAHERO #VoteYESonProp1 #YesOnProp1\u201d— Houston Hero Cats (@Houston Hero Cats) 1446409402
\u201c#HERO protects you from discrimination based on gender identity, in employment, housing, and public businesses.\u201d— Houston Hero Cats (@Houston Hero Cats) 1446398012
\u201cIt protects from discrimination based on age, in employment, housing and businesses open to the public. #YESonProp1\u201d— Houston Hero Cats (@Houston Hero Cats) 1446327382
\u201cProtects against discrimination based on national origin, in employment, housing and public businesses. #HERO\u201d— Houston Hero Cats (@Houston Hero Cats) 1446322644
\u201c#HERO protects you from discrimination based on your sex, in employment, housing and public accommodations.\u201d— Houston Hero Cats (@Houston Hero Cats) 1446318476
\u201cIt protects you from discrimination based on your age, in employment, housing and public accommodations. #HERO\u201d— Houston Hero Cats (@Houston Hero Cats) 1446242538
\u201cIt protects you from discrimination due to your sexual orientation, in employment, housing & public accommodations.\u201d— Houston Hero Cats (@Houston Hero Cats) 1446242363
\u201cIt protects you from discrimination based on \u2018family status\u2019 in employment, housing and public accommodations. #HERO\u201d— Houston Hero Cats (@Houston Hero Cats) 1446241862
\u201cIt protects you from discrimination based on race in employment, housing and public accommodations. #VoteYESonProp1\u201d— Houston Hero Cats (@Houston Hero Cats) 1446241312
\u201cNo one should deny you service based on a disability. #HoustonEqualRightsOrdinance #VoteYESonProp1 #INeedAHERO #HERO\u201d— Houston Hero Cats (@Houston Hero Cats) 1446240662
