Perez Hilton Bound, Gagged For Rihanna

Rihanna ties gossip blogger Perez Hilton up in leather straps and shoves a gag in his mouth in the intro to her new music video for the song "S&M."

The video, shot in splashy neon colors, features the pop star Saran-wrapped to a wall and wearing a dress made out of the gossip headlines that have been written about her.

Later in the video, she leads Hilton around by a leash. Rihanna also appears curled up on the floor and bound around the wrists and ankles.

Watch here.