
October 05 2010 9:20 AM EST
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Republican U.S. Senate nominee Christine O'Donnell makes a pitch for Delaware voters to take her seriously in a new ad where the Tea Party favorite declares, "I'm not a witch."
Since her upset primary win over Rep. Mike Castle last month, O'Donnell has been dogged by an old appearance on Politically Incorrect where she told host Bill Maher that she had "dabbled in witchcraft." She trails Democratic nominee Chris Coons and faces accusations of resume padding, in addition to allegations of gay-baiting against Castle.
According to Chris Cillizza at The Washington Post, "The ad, which was produced by Fred Davis, is an attempt to re-shape O'Donnell's image for Delaware voters. O'Donnell, framed by a dark background and looking directly into the camera, says: 'I am nothing you've heard...I'm you.' (The ad bears a striking resemblance in visuals -- if not script -- to Davis-produced ads for California Senate candidate Carly Fiorina.)"
The 30-second ad ends with O'Donnell reinforcing her human credentials. "I'm you," she repeats.
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